Recently, Zhongshun Jierou (002511) has made adjustments in its management personnel. The company's original chairman, Liu Peng, resigned due to personal career planning. After deliberation by the board of directors, the company supplemented Yang Yuzhao as a non-independent director candidate and appointed Gao Bo as the president.

　　Zhongshun Jierou said the adjustment was an important arrangement to optimize the corporate governance structure and promote the "full cost leadership" and "open a second growth curve" strategies. The company's various businesses are operating normally, and the company will complete the election of the new chairman and other work as soon as possible in accordance with legal procedures.

　　It is worth noting that Yang Yuzhao, a long-time veteran of Zhongshun Jiehou, has been serving as the assistant to the chairman since 2009, deeply understanding the company's culture and strategy; Gao Bo, on the other hand, has a profound background in financial control and digitalized operations, and has extensive experience in the refined management of enterprises.

　　The latest financial report shows that in the first three quarters of 2025, the company's revenue increased by 8.78% year-on-year to 6.478 billion yuan, and the net profit attributable to the parent company increased by 3,295.90% year-on-year to 230 million yuan. The gross profit margin increased to 33.98%, and the performance has shown a clear recovery trend. Currently, the company is focusing on the "full cost leadership" strategy, and it is expected to continue to benefit from product structure optimization and the expansion of high-end categories.

　　Zhongshun Jierou emphasizes that it has always adhered to the core cultural concept of "making people with principles, doing things to win", and is developing towards a consumer group from sanitary paper to household goods. As a company that has been deeply cultivating the industry for 48 years, the company has formed a mature governance structure and stable management capabilities. This personnel adjustment further clarifies the division of responsibilities between the board of directors' strategic leadership and the management team's professional execution, achieving a dual improvement of strategic goals and operational efficiency.

　　In the future, the company will still firmly promote the model of professional managers and business successors. Under the strategic guidance of the board of directors and the professional execution of the new management team, we will continue to focus on core business, steadily expand the second growth curve, and enhance value to回报 shareholders and trust.